Infant Feeding Day
Celebrating all the ways we feed our babies
June 6th is Infant Feeding Day
We are delighted to celebrate Infant Feeding Day 2024 with the launch of our bold new approach to infant feeding support, Flexible Feeding.
At Feed, we are fed up (pun intended!) of women being put into boxes depending on how they feed their babies, and we recognise the reality that most of us feed our babies in various ways throughout their infancy.
From now on, when women and their families come to the Feed website for advice and guidance, they won't have to select a feeding method and be directed to a specific set of resources, our new Flexible Feeding page will be the landing site for everyone, bottles boobs or tubes! No more pigeonholes!
Flexible feeding is about finding what works for you. Allowing Mums to just go with the flow. It’s what we all do; we trial, we change, we adapt, we flex.
Get Involved
When we created Infant Feeding Day back in 2019, our aim was to bring all women together and celebrate all the ways we feed our babies so we invite you to join us as we do just that, with the launch of Flexible Feeding. Share your stories, thoughts and experiences with us on the day.
Tell us why you support Flexible Feeding
We would absolutely love if you could make a 30 second video for your social media platforms. If that’s not your thing, you could post some text alongside a photo, maybe even one of you feeding your wee ones!
Remember to use the hashtags #FlexibleFeeding and #InfantFeedingDay and tag us @feedukorg in any posts across Twitter, Instagram, Facebook or TikTok.
Please share our Feed posts to help celebrate Infant Feeding Day 2024 and spread the word about Flexible Feeding!
Infant Feeding Day is an opportunity to celebrate all the different ways we feed our babies.
Officially registered with Days of the Year, we celebrate Infant Feeding Day annually on 6th June.
